Entrance Overhaul – How to Create Curb Appeal

The front entrance is one of the most important parts of a commercial property. It’s what a passerby notices before they enter the property, and it can either draw in or push away a potential customer and/or tenant. By upgrading your curb appeal, you have a chance to positively influence people’s perceptions of your company or property before they ever walk in the door.

The National Association of Landscape Professionals states that “businesses are more successful when they provide clients with landscaped areas around buildings” and research from the Husqvarna Global Garden Report showed that 63% of respondents reported being willing to pay more for an apartment if it was located in an area with good green spaces.

The question you may be asking yourself now is: how do you improve your curb appeal? The best way to make the front entrance stand out and feel inviting is to surround the entryway with the right landscaping and, more importantly, the right flowers. The decision of which flowers should be displayed at the front of your property requires more than a selection of which flowers look prettiest. To have flowers that look their best and maintain a healthy life cycle for as long as possible, you need to make sure you ask the right questions prior to picking your plant material for your flower beds. The answers to these questions will dictate what plant material is best suited for your property’s entrance.

Our Regional Floriculture Specialist, Leah Quarles, recommends asking yourself the following questions the next time you plan an update for your property’s entrance:

• What colors do I want?
• Does the entrance have irrigation?
• Is my entrance in full sun, partial sun, or deep shade?
• Do I have any signs with low lettering that might get blocked and if so, how far off the ground is the lettering? What plants will not exceed that height?
• Is there a lot of foot traffic at the entrance? If so, what plants are better at staying “in bounds” so that people do not walk over them?
• What design style do I like best? Do I want a more structured or “loose” look?
• Am I going to have other areas on my property with flowers?  How can I make them go together well with the potential of needing different flowers for different locations?
• What is my budget for the project?

It’s important to remember that planning ahead is always best whether you’re planning seasonal color or simply wanting to keep your property looking tidy year-round. If you have any questions about how to design the best flower bed for your property’s front entrance, contact us! Our staff would be more than happy to help you find a solution that’s best for your specific needs and will make your property stand out!